Legendary triathlete to help spread the word on Medline’s training and recovery products
The IRONMAN® triathlon — consisting of a 2.4 mile swim, 112-mile bike race and 26.2 mile run — is considered the gold standard of athletic endurance. A triathlete’s intensive training and event participation can also cause a myriad of injuries and pain.
To help spread the word about the training and recovery benefits of CURAD® and ActivICE® products, Medline is teaming up with Mike Reilly, the official “Voice of IRONMAN®.”
Reilly recently launched his new podcast, “Find Your Finish Line with Mike Reilly,” sponsored by CURAD®. On the show, Reilly uses his unique interview skills to draw from guests their extraordinary stories of struggle and achievement in sports and life. Scheduled guests include Taren “Triathlon Taren” Gesell, Derek Fitzgerald, Kris Gethin, Sika Henry and Mirinda Carfrae. Listeners can find show details and schedules at www.mikereilly.net/podcast.
Reilly will announce his 31st IRONMAN® World Championships in Kona, Hawaii in October, this time in partnership with Medline. He will also call in finishers at the IRONMAN® Wisconsin race in September, in addition to other events and appearances throughout the year.
His best-selling book, “MIKE REILLY: Finding My Voice,” will be part of the “Random Acts of Recovery” gifts distributed by CURAD® and ActivICE® via social media and at events.
CURAD® products include Performance Series® Antibacterial Bandages, Kinesiology Tapes, Sports Tapes, Wraps, Support & Braces, and recovery products, including IRONMAN® ActivICE® Topical Analgesics.
“I’m genuinely thrilled to partner with CURAD® and ActivICE®, products I use and love,” said Reilly. “This relationship will allow me to share my passion for endurance sports and inspiring stories while educating the IRONMAN and wider sports community on advanced concepts in training and recovery.”
“Given Mike’s iconic stature in the IRONMAN® world, we are excited to give the ‘Voice of IRONMAN®’ the opportunity to support triathletes not just at the finish line, but throughout their entire training journeys,” said Tambra Martin, Vice President of marketing at Medline.